MARKETING IN THE ‘CONNECTED’ WORLD
In today’s digital world, connecting with your audience in the right place and at the right time means engaging with them on the internet!
Get more with digital marketing
Digital marketing helps you reach a much larger audience than is possible with traditional marketing; it also allows you to target only the prospects that are most likely to buy your product or service with conversion focussed messages, allowing for your campaign to be evaluated and adjusted in real time – not only after conclusion.
Not only is it more cost-effective than traditional methods, but digital marketing services are a highly effective way to drive brand awareness, generate leads and increase revenue from existing customers!
STRATEGY
We’ll help you understand how your website can better serve your customers’ specific needs.
CREATIVE
Our creative team will generate ideas and then execute them with clever copy and custom graphics!
EXECUTION
We will manage your campaign from start to finish, including detailed reporting on ROI.
Why go digital with us?
- We target only the prospects most likely to purchase your products or services,
- Our digital marketing methods are more cost effective than traditional marketing methods,
- You’ll get more for your spend because we will adjust your campaigns in real time,
- We can help you outrank bigger players through properly optimising your website for search,
- Our digital marketing efforts are easily measurable via a number of real-time tracking mechanisms.
Digital marketing services
Our paid ad options include pay-per-click ads (Google Search Ads and Google Display Ads), Facebook Ads and a variety of Instagram marketing options, which includes content marketing.
What about content marketing?
Content marketing is key to digital marketing – it involves creating and promoting valuable and engaging content to potential customers at the Awareness, Consideration and Decision stages of the buyer journey. It is used to create brand awareness, grow traffic and generate leads. Our services include:
Blogging
We write and publish articles to show depth of management and expertise.
Ebooks & white papers
We research and write subscription-only content to help you build a powerful customer contact base.
Engaging Designs
Some concepts may be more effectively communicated by visual illustration than by words.
Email marketing & lead generation
E-mail marketing is a great way to onboard new clients, encourage customer loyalty and keep your brand top of mind. It’s also a great way to direct customers and channel traffic to your website.
We will plan your campaign, create a custom mailer – including writing, editing and design, execute the mailing and then provide a report including detailed user analytics.
We also offer drip-marketing campaigns where we develop a cross-platform campaign to capture and nurture leads and then actively drive them toward a specific ‘conversion’ goal on your website. Drip-marketing campaigns are also an effective client onboarding technique.
CONNECT WITH YOUR CLIENTS!
Fill out the contact form below to discuss a custom solution tailored to your business’ specific needs.